You may have seen that Rugged exhibited for the first time at the Association of British Climbing (ABC) annual conference recently; showing how we’re gamifying climbing walls with our interactive products. The aim: to increase accessibility, competitiveness and enjoyment for…
Lockdown. More than a moment to pause and think. A stop in our tracks and suspension of normal life.
Both personally, and as a business, there’s been time to reflect, time to set new goals, and time to reassess strategy…
Our streets are silent, parks and playgrounds lie empty, and gym doors remain firmly shut. So how are we all staying active?
There’s a general feeling that there will be life before Covid-19, and life after. But what does this…
In anticipation of Rugged exhibiting at the IATP show in Berlin, Simon’s been considering the big question:
Exhibiting at events: - Worth the money, effort and time?
Rugged Interactive exhibit at roughly 5 big shows per year, with a number…
Are you struggling to find the motivation to drag yourself out of bed before work to go to the gym? Or, don’t want to sacrifice an extra hour of Netflix for an hour of sweating on a spin bike?
…What do you think of when you hear ‘boutique fitness’?
Elite? Exclusive? Expensive? Energising? Extravagant? …in many ways the answer is ‘yes’ to all of these, but mostly it seems that it is ‘evolving’, and fast.
Some of Team…
Ever wondered what physical, psychological and intellectual skills a racing driver needs to perform at the highest level of motorsport? Like Mark Webber or David Brabham?
Arriving at Porsche Car’s immaculate showroom / training / test track facility sited on Silverstone’s…
We were delighted and super proud to be named in July as one of just 7 finalists in UK Active’s highly competitive ‘Spark of Innovation’ category at their annual Flame Awards.
This is the first year we’ve entered and it…