Blog

Views from the people of Rugged on the topics we care about
Unsure What Gamification Really Is? You’re Probably Already Using It!
Thursday, February 8, 2024

"If you look for it, I've got a sneaky feeling you'll find that Gamification actually is all around." – Love Actually

Gamification may have been coined way back in 2002 by Nick Pelling, a game designer tasked with developing a…

Continue Reading
Festive Fun for all the Family at The Brightwell
Wednesday, December 20, 2023

Christmas came early for our CardioWall Landscape at The Brightwell this month, as it got put to good use at their Christmas Market Fundraiser.  

The Brightwell is a charity wellness centre in Bristol supporting people with MS and other neurological…

Continue Reading
Why Gamification is the Key to Repeat Visits and Increased Revenue
Monday, August 1, 2022

Gamification is pivotal in addressing the perpetual question - how to drive repeat business and keep visitors coming back for more. Our products are designed to be addictive to play, easy to operate and most importantly, create memorable experiences for…

Continue Reading
Check In and Get Up & Out this Mental Health Awareness Week
Wednesday, May 11, 2022

One in four adults and one in three children report feeling lonely some or all of the time1. Loneliness, particularly when prolonged, can lead to illness, mental health problems and substance abuse2.

This year, Mental Health Awareness Week (9th –…

Continue Reading
How Leisure Centres Can Help Reconnect Communities
Friday, January 21, 2022

The coronavirus pandemic has left tens of thousands of people in desperate need of better connection and support. Now two years on from drastic changes to our everyday lifestyle, wellbeing and security, there are organisations and community centres searching for…

Continue Reading
FUNctional Fitness For The Festive Season (place tongue in cheek and read on…)
Wednesday, December 16, 2020

With Christmas just around the corner, most of us are already knee-deep in empty Quality Street tubs and have loosened the belt to ensure that extra mince pie doesn’t feel too snug.

But Christmas isn’t a time to dwell on…

Continue Reading
Motivation – is it the Fuel Your Workout Needs?
Monday, March 18, 2019

Are you struggling to find the motivation to drag yourself out of bed before work to go to the gym? Or, don’t want to sacrifice an extra hour of Netflix for an hour of sweating on a spin bike?

Continue Reading
WallRider - Origin Story
Wednesday, January 23, 2019

Wall-walking (or bouncing on your back and climbing up the wall) is a very exciting and visually dramatic form of trampoline exercise - It’s also quite hard to learn and completely exhausting!

I’d always been a fan, or at least…

Continue Reading
The Big Challenge: Being Happy, Healthy and Running a Business
Friday, February 9, 2018

One of the things about setting up a company is ultimately, no-one cares as much as you...and the buck stops at your front door.

That’s a recipe for 24hr stress as being at home doesn’t insulate you from the…

Continue Reading