Blog

You may have seen that Rugged exhibited for the first time at the Association of British Climbing (ABC) annual conference recently; showing how we’re gamifying climbing walls with our interactive products. The aim: to increase accessibility, competitiveness and enjoyment for…

OK, so we have a new website – why should you care?

Good question. Companies refresh, remodel, remake theirs the whole time, correct. But for us, this wasn’t just because we felt we should, we absolutely needed to.

Why? Three…

During the time we’ve been locked down we’ve all seen the dramatic rise in the use of single use plastics for gloves, masks and visors - and while this was obviously unavoidable here at Rugged we thought it would be…

Inspiring children to be active is one of the most powerful things we can do.

Physical activity strengthens bones and muscles, develops fine and gross motor skills, builds confidence and improves the overall physical and mental wellbeing of a child.…

Think back to P.E. lessons at school - only the fortunate few will be revisited by happy memories. An excellent backhand, impressive cross-country times, ability to shoot hoops with your eyes closed and always picked first for the sport’s team…

In April, we received an email from the organisers of Elevate Arena - a two-day trade show focussing on physical activity, health and performance that we were attending in early May. It was entitled ‘We need your help make Jack’s…