You may have seen that Rugged exhibited for the first time at the Association of British Climbing (ABC) annual conference recently; showing how we’re gamifying climbing walls with our interactive products. The aim: to increase accessibility, competitiveness and enjoyment for…
In anticipation of Rugged exhibiting at the IATP show in Berlin, Simon’s been considering the big question:
Exhibiting at events: - Worth the money, effort and time?
Rugged Interactive exhibit at roughly 5 big shows per year, with a number…
Are you struggling to find the motivation to drag yourself out of bed before work to go to the gym? Or, don’t want to sacrifice an extra hour of Netflix for an hour of sweating on a spin bike?
…Branding.
It’s more than just how you look.
Done well – it’s the heart and soul of the business...
Done badly it affects how your visitors, staff and outside world feel and even behave towards you.
We work with…
Early evidence from a day centre for the elderly in Madrid suggests the CardioWall can help reverse the effects of dementia and physical incapacity.
We have all read news stories about elderly folk in care homes who are given nothing…
Despite being one of the ugliest words to have been invented, gamercise is everywhere right now. But is it just a buzzword? What does it really mean and why does it matter?
Gamercise is a bit like gamification. The goal…