You may have seen that Rugged exhibited for the first time at the Association of British Climbing (ABC) annual conference recently; showing how we’re gamifying climbing walls with our interactive products. The aim: to increase accessibility, competitiveness and enjoyment for…
How to be a successful US Sales Manager in 2021 without being able to set foot in America could almost be a board game, where the aim is to overcome certain obstacles and restrictions before the last flight leaves. The…
Children’s Mental Health Week runs from 1st – 7th February, and this year, more than ever, we want to shine a spotlight on it.
In the UK, one in every six 5-16 year olds suffers with mental health issues, and…
OK, so we have a new website – why should you care?
Good question. Companies refresh, remodel, remake theirs the whole time, correct. But for us, this wasn’t just because we felt we should, we absolutely needed to.
Why? Three…
In October, we launched a competition for schools, universities and leisure centres to win one of our DodgeAttack target systems. Currently installed in trampoline parks and indoor play centres, DodgeAttack is an interactive target game that promotes teamwork, attack, defence…
Early evidence from a day centre for the elderly in Madrid suggests the CardioWall can help reverse the effects of dementia and physical incapacity.
We have all read news stories about elderly folk in care homes who are given nothing…
What do you think of when you hear ‘boutique fitness’?
Elite? Exclusive? Expensive? Energising? Extravagant? …in many ways the answer is ‘yes’ to all of these, but mostly it seems that it is ‘evolving’, and fast.
Some of Team…
I like Holland - I like the Dutch and their capacity for straightforwardness and fun is legendary, so when a new distributor in the Netherlands contacted us, it didn’t take too much thought to open negotiations.
Embedded Fitness Netherlands had been…
We were delighted and super proud to be named in July as one of just 7 finalists in UK Active’s highly competitive ‘Spark of Innovation’ category at their annual Flame Awards.
This is the first year we’ve entered and it…