Blog

Views from the people of Rugged on the topics we care about
Unsure What Gamification Really Is? You’re Probably Already Using It!
Thursday, February 8, 2024

"If you look for it, I've got a sneaky feeling you'll find that Gamification actually is all around." – Love Actually

Gamification may have been coined way back in 2002 by Nick Pelling, a game designer tasked with developing a…

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Why Gamification is the Key to Repeat Visits and Increased Revenue
Monday, August 1, 2022

Gamification is pivotal in addressing the perpetual question - how to drive repeat business and keep visitors coming back for more. Our products are designed to be addictive to play, easy to operate and most importantly, create memorable experiences for…

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Check In and Get Up & Out this Mental Health Awareness Week
Wednesday, May 11, 2022

One in four adults and one in three children report feeling lonely some or all of the time1. Loneliness, particularly when prolonged, can lead to illness, mental health problems and substance abuse2.

This year, Mental Health Awareness Week (9th –…

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How Leisure Centres Can Help Reconnect Communities
Friday, January 21, 2022

The coronavirus pandemic has left tens of thousands of people in desperate need of better connection and support. Now two years on from drastic changes to our everyday lifestyle, wellbeing and security, there are organisations and community centres searching for…

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What Lockdown Has Taught Us...
Tuesday, June 2, 2020

Lockdown. More than a moment to pause and think. A stop in our tracks and suspension of normal life. 

Both personally, and as a business, there’s been time to reflect, time to set new goals, and time to reassess strategy…

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Caring for Your Mental Health During Lockdown
Monday, March 30, 2020

Around a third of the world’s population are currently on lockdown due to the coronavirus pandemic. From Italy to India, Britain to Barcelona and Beijing, many millions of us are trying to adapt to this new way of life.

For…

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Anthony Joshua, Kaizen and Rugged
Thursday, March 26, 2020

It’s been said so often that it’s become a truism - the way to success is continuous improvement (Kaizen) - just look at how Toyota became the biggest car firm in the world!

And so of course, every self-respecting…

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Exhibiting at events: - Worth the money, effort and time?
Thursday, May 9, 2019

In anticipation of Rugged exhibiting at the IATP show in Berlin, Simon’s been considering the big question:

Exhibiting at events: - Worth the money, effort and time?

Rugged Interactive exhibit at roughly 5 big shows per year, with a number…

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Motivation – is it the Fuel Your Workout Needs?
Monday, March 18, 2019

Are you struggling to find the motivation to drag yourself out of bed before work to go to the gym? Or, don’t want to sacrifice an extra hour of Netflix for an hour of sweating on a spin bike?

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