Here at Rugged we’ve always been keen to export, and from year 2 we were already sending our products far and wide out across the world. However, with any growing company, there are always areas of business that fall outside…
The retail industry is constantly evolving – from thriving high streets, made up of independent retailers to out of town mega-malls, full of chain stores – it is always striving to anticipate the next trend to meet consumer needs.
In…
Climbing’s Olympic Debut – Will it be taken to new heights?
The International Olympic Committee added climbing to the Olympic programme for Tokyo 2020, and we can’t wait to watch! Climbing combines strength, agility, coordination and bravery – add it…
Regardless of age, being active is fundamental for our physical and mental health and wellbeing. Whether it’s structured exercise or just habits incorporated into our daily lifestyle, such as taking the stairs instead of escalators or walking instead of driving;…
By Simon Heap, Creative Director
I designed the Pro-X Elite as the ultimate solution to a problem that I’d begun to address in the original CardioWall®.
As a way of motivating reluctant exercisers, the CardioWall had proven its worth, but…
We’ve recently designed, developed and launched a new product, Freedom Gaming, which is the most technically challenging thing we’ve ever done - all during lockdown and the misplaced freedom we had during the summer weeks...
Once we’d conquered the inevitable…
For the first episode of The Rugged Podcast, we sent Robin (our Sales Manager) to meet up with Orthopaedic Surgeon and CardioWall fanatic, Dr Phil Heaton at his home in Lincoln. Dr Heaton was one of Rugged's first CardioWall customers,…
Lockdown. More than a moment to pause and think. A stop in our tracks and suspension of normal life.
Both personally, and as a business, there’s been time to reflect, time to set new goals, and time to reassess strategy…
Around a third of the world’s population are currently on lockdown due to the coronavirus pandemic. From Italy to India, Britain to Barcelona and Beijing, many millions of us are trying to adapt to this new way of life.
For…