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Views from the people of Rugged on the topics we care about
Unsure What Gamification Really Is? You’re Probably Already Using It!
Thursday, February 8, 2024

"If you look for it, I've got a sneaky feeling you'll find that Gamification actually is all around." – Love Actually

Gamification may have been coined way back in 2002 by Nick Pelling, a game designer tasked with developing a…

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Why Gamification is the Key to Repeat Visits and Increased Revenue
Monday, August 1, 2022

Gamification is pivotal in addressing the perpetual question - how to drive repeat business and keep visitors coming back for more. Our products are designed to be addictive to play, easy to operate and most importantly, create memorable experiences for…

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What Lockdown Has Taught Us...
Tuesday, June 2, 2020

Lockdown. More than a moment to pause and think. A stop in our tracks and suspension of normal life. 

Both personally, and as a business, there’s been time to reflect, time to set new goals, and time to reassess strategy…

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Fashionable Fitness for 2019 – What’s on the List? (Part 1 of 2)
Monday, January 14, 2019

American College of Sports Medicine (ACSM) have recently released their ‘2019 Trends in Health and Fitness’. The Worldwide Survey of Fitness Trends surveyed more than 2,000 health and fitness professionals and ranked 39 possible trends on a scale of…

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CardioWall Pro-X at Get Race Fit 2015
Monday, April 13, 2015

Ever wondered what physical, psychological and intellectual skills a racing driver needs to perform at the highest level of motorsport? Like Mark Webber or David Brabham?

Arriving at Porsche Car’s immaculate showroom / training / test track facility sited on Silverstone’s…

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