"If you look for it, I've got a sneaky feeling you'll find that Gamification actually is all around." – Love Actually
Gamification may have been coined way back in 2002 by Nick Pelling, a game designer tasked with developing a…
"If you look for it, I've got a sneaky feeling you'll find that Gamification actually is all around." – Love Actually
Gamification may have been coined way back in 2002 by Nick Pelling, a game designer tasked with developing a…
Gamification is pivotal in addressing the perpetual question - how to drive repeat business and keep visitors coming back for more. Our products are designed to be addictive to play, easy to operate and most importantly, create memorable experiences for…
You may have seen that Rugged exhibited for the first time at the Association of British Climbing (ABC) annual conference recently; showing how we’re gamifying climbing walls with our interactive products. The aim: to increase accessibility, competitiveness and enjoyment for…
How to be a successful US Sales Manager in 2021 without being able to set foot in America could almost be a board game, where the aim is to overcome certain obstacles and restrictions before the last flight leaves. The…
It’s been said so often that it’s become a truism - the way to success is continuous improvement (Kaizen) - just look at how Toyota became the biggest car firm in the world!
And so of course, every self-respecting…
In 2014, I had a week of work experience at Rugged Interactive back when they were Fowey based. I recalled it as a small-scale company with a great team. Looking back at my week there, it was definitely what…
Anthony Joshua. Britain’s best-known boxer, global superstar and now the proud owner of our flagship product - the CardioWall Pro-X.
He’s excited, we’re excited and we can’t wait to follow his progress as he (undoubtedly) posts top score after top…
What do you think of when you hear ‘boutique fitness’?
Elite? Exclusive? Expensive? Energising? Extravagant? …in many ways the answer is ‘yes’ to all of these, but mostly it seems that it is ‘evolving’, and fast.
Some of Team…
Ever wondered what physical, psychological and intellectual skills a racing driver needs to perform at the highest level of motorsport? Like Mark Webber or David Brabham?
Arriving at Porsche Car’s immaculate showroom / training / test track facility sited on Silverstone’s…