Blog

Views from the people of Rugged on the topics we care about
Unsure What Gamification Really Is? You’re Probably Already Using It!
Thursday, February 8, 2024

"If you look for it, I've got a sneaky feeling you'll find that Gamification actually is all around." – Love Actually

Gamification may have been coined way back in 2002 by Nick Pelling, a game designer tasked with developing a…

Continue Reading
Why Gamification is the Key to Repeat Visits and Increased Revenue
Monday, August 1, 2022

Gamification is pivotal in addressing the perpetual question - how to drive repeat business and keep visitors coming back for more. Our products are designed to be addictive to play, easy to operate and most importantly, create memorable experiences for…

Continue Reading
Park Re-opening? Here’s 3 Top Tips for Making it Memorable
Thursday, June 25, 2020

Indoor adventure parks, after months of closure, are now beginning to open up in countries across the globe. 

Of course there are strict guidelines to follow about distancing and cleanliness, but many parks will wonder: can we even attract enough…

Continue Reading
3 Top Tips for Reopening During Covid-19
Monday, May 18, 2020

What can indoor adventure and trampoline parks do to ensure that they have customers ready and waiting when their doors re-open?

The first thing to make clear, is that we really don’t know how people will react to the lifting…

Continue Reading
Motivation – is it the Fuel Your Workout Needs?
Monday, March 18, 2019

Are you struggling to find the motivation to drag yourself out of bed before work to go to the gym? Or, don’t want to sacrifice an extra hour of Netflix for an hour of sweating on a spin bike?

Continue Reading
WallRider - Origin Story
Wednesday, January 23, 2019

Wall-walking (or bouncing on your back and climbing up the wall) is a very exciting and visually dramatic form of trampoline exercise - It’s also quite hard to learn and completely exhausting!

I’d always been a fan, or at least…

Continue Reading
The Winning Mindset – Our DodgeAttack Competition Winner
Thursday, November 22, 2018

In October, we launched a competition for schools, universities and leisure centres to win one of our DodgeAttack target systems. Currently installed in trampoline parks and indoor play centres, DodgeAttack is an interactive target game that promotes teamwork, attack, defence…

Continue Reading
Innovations in Dodgeball
Monday, March 19, 2018

Over the past two years, our team has visited trampoline parks all over the world and one thing is obvious: every park we have visited is buzzing with children’s laughter and raucous tribes of little people pinging all over the…

Continue Reading
What Is Gamercising and Why Does It Matter?
Friday, January 17, 2014

Despite being one of the ugliest words to have been invented, gamercise is everywhere right now. But is it just a buzzword? What does it really mean and why does it matter?

Gamercise is a bit like gamification. The goal…

Continue Reading