Blog

Views from the people of Rugged on the topics we care about
Unsure What Gamification Really Is? You’re Probably Already Using It!
Thursday, February 8, 2024

"If you look for it, I've got a sneaky feeling you'll find that Gamification actually is all around." – Love Actually

Gamification may have been coined way back in 2002 by Nick Pelling, a game designer tasked with developing a…

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Why Gamification is the Key to Repeat Visits and Increased Revenue
Monday, August 1, 2022

Gamification is pivotal in addressing the perpetual question - how to drive repeat business and keep visitors coming back for more. Our products are designed to be addictive to play, easy to operate and most importantly, create memorable experiences for…

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Check In and Get Up & Out this Mental Health Awareness Week
Wednesday, May 11, 2022

One in four adults and one in three children report feeling lonely some or all of the time1. Loneliness, particularly when prolonged, can lead to illness, mental health problems and substance abuse2.

This year, Mental Health Awareness Week (9th –…

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Exercise and Mental Health: Small Steps, Big Differences
Thursday, April 8, 2021

All movement matters. Whether it’s walking up the stairs rather than cruising up in a lift, a lunchtime jog rather than a lunchtime slog, or morning yoga rather than yet-another-lie-in. Getting up, getting out and active is beneficial not just…

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Shining a Spotlight on Children’s Mental Health Week
Wednesday, January 27, 2021

Children’s Mental Health Week runs from 1st – 7th February, and this year, more than ever, we want to shine a spotlight on it.

In the UK, one in every six 5-16 year olds suffers with mental health issues, and…

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Feel Good Fitness – Making the Link Between Exercise and Mental Wellness
Thursday, June 27, 2019

We’ve all heard the phrase ‘healthy body equals healthy mind’, but how many of us really consider the benefits of exercise for our mental health?

According to a recent survey, 31% of people exercise to improve their mental health.…

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Fashionable Fitness for 2019 – What’s on the List? (Part 2 of 2)
Thursday, January 24, 2019

It’s finally here, the blog you’ve all been waiting for… Rugged’s view on ACSM’s 2019 Health and Fitness Trends (Part 2)!

Employing Certified Fitness Professionals – A new addition to the list this year, it shows how much the…

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The Winning Mindset – Our DodgeAttack Competition Winner
Thursday, November 22, 2018

In October, we launched a competition for schools, universities and leisure centres to win one of our DodgeAttack target systems. Currently installed in trampoline parks and indoor play centres, DodgeAttack is an interactive target game that promotes teamwork, attack, defence…

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CardioWall Shortlisted for UK Active Innovation Award
Sunday, May 18, 2014

We were delighted and super proud to be named in July as one of just 7 finalists in UK Active’s highly competitive ‘Spark of Innovation’ category at their annual Flame Awards.

This is the first year we’ve entered and it…

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