Blog

Views from the people of Rugged on the topics we care about
Unsure What Gamification Really Is? You’re Probably Already Using It!
Thursday, February 8, 2024

"If you look for it, I've got a sneaky feeling you'll find that Gamification actually is all around." – Love Actually

Gamification may have been coined way back in 2002 by Nick Pelling, a game designer tasked with developing a…

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Why Gamification is the Key to Repeat Visits and Increased Revenue
Monday, August 1, 2022

Gamification is pivotal in addressing the perpetual question - how to drive repeat business and keep visitors coming back for more. Our products are designed to be addictive to play, easy to operate and most importantly, create memorable experiences for…

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Netflix: How Rugged Became Part of ‘The Crew’
Wednesday, February 24, 2021

The big question: How did a small (but ambitious) Cornish company get their product the Pro-X Elite on the latest Netflix series The Crew?

No joke, Hollywood came calling. OK, so they’re not based in Hollywood, they’re actually in New…

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Park Re-opening? Here’s 3 Top Tips for Making it Memorable
Thursday, June 25, 2020

Indoor adventure parks, after months of closure, are now beginning to open up in countries across the globe. 

Of course there are strict guidelines to follow about distancing and cleanliness, but many parks will wonder: can we even attract enough…

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Treading Lightly As We Go...
Tuesday, June 16, 2020

During the time we’ve been locked down we’ve all seen the dramatic rise in the use of single use plastics for gloves, masks and visors - and while this was obviously unavoidable here at Rugged we thought it would be…

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CardioWall Receives Disability IFI Accreditation
Thursday, September 18, 2014

Rugged Interactive is extremely proud to announce that The English Federation of Disability Sport has awarded the CardioWall its IFI accreditation.

This means that those organisations wishing to provide an environment that’s fully accessible to all, can choose the CardioWall…

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CardioWall Shortlisted for UK Active Innovation Award
Sunday, May 18, 2014

We were delighted and super proud to be named in July as one of just 7 finalists in UK Active’s highly competitive ‘Spark of Innovation’ category at their annual Flame Awards.

This is the first year we’ve entered and it…

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