"If you look for it, I've got a sneaky feeling you'll find that Gamification actually is all around." – Love Actually
Gamification may have been coined way back in 2002 by Nick Pelling, a game designer tasked with developing a…
"If you look for it, I've got a sneaky feeling you'll find that Gamification actually is all around." – Love Actually
Gamification may have been coined way back in 2002 by Nick Pelling, a game designer tasked with developing a…
Gamification is pivotal in addressing the perpetual question - how to drive repeat business and keep visitors coming back for more. Our products are designed to be addictive to play, easy to operate and most importantly, create memorable experiences for…
You may have seen that Rugged exhibited for the first time at the Association of British Climbing (ABC) annual conference recently; showing how we’re gamifying climbing walls with our interactive products. The aim: to increase accessibility, competitiveness and enjoyment for…
Age, ability and experience often form mental barriers between people and exercise. Don’t get us wrong, this is totally natural, but they shouldn’t keep you from staying active. The benefits of physical activity are as varied as they are…
How Rugged Interactive can help keep everyone active, whatever their age
At Rugged Interactive, we believe that every person, irrespective of age and ability should have the opportunity to be active, and enjoy it.
Which is why we champion…
Are you struggling to find the motivation to drag yourself out of bed before work to go to the gym? Or, don’t want to sacrifice an extra hour of Netflix for an hour of sweating on a spin bike?
…In the year that South Korea hosted the Winter Olympics, the Royal Wedding brought bakes and bunting to the streets of Britain and England finally won a penalty shootout, we’d love you to help complete some of our highlights…
Physical exercise is a key part of children’s physical, social and emotional development. However for children and young people with special educational needs (SEN), access to, and ability to participate in, physical activities can be very different from their…
Early evidence from a day centre for the elderly in Madrid suggests the CardioWall can help reverse the effects of dementia and physical incapacity.
We have all read news stories about elderly folk in care homes who are given nothing…