"If you look for it, I've got a sneaky feeling you'll find that Gamification actually is all around." – Love Actually
Gamification may have been coined way back in 2002 by Nick Pelling, a game designer tasked with developing a…
"If you look for it, I've got a sneaky feeling you'll find that Gamification actually is all around." – Love Actually
Gamification may have been coined way back in 2002 by Nick Pelling, a game designer tasked with developing a…
Gamification is pivotal in addressing the perpetual question - how to drive repeat business and keep visitors coming back for more. Our products are designed to be addictive to play, easy to operate and most importantly, create memorable experiences for…
Lockdown. More than a moment to pause and think. A stop in our tracks and suspension of normal life.
Both personally, and as a business, there’s been time to reflect, time to set new goals, and time to reassess strategy…
Around a third of the world’s population are currently on lockdown due to the coronavirus pandemic. From Italy to India, Britain to Barcelona and Beijing, many millions of us are trying to adapt to this new way of life.
For…
Are you struggling to find the motivation to drag yourself out of bed before work to go to the gym? Or, don’t want to sacrifice an extra hour of Netflix for an hour of sweating on a spin bike?
…The first surprise was being contacted by BBC researcher Ben, who turned out to be both a great advocate and (in his own words) the biggest possible ‘pain in the neck.’ He rang us from out of the blue…
It’s less than a week to go before Rugged Interactive (and I) get the sort of exposure on prime time TV that only big money can buy.
Of course, ultimately there’s always a cost and as the dance teacher in…
Despite being one of the ugliest words to have been invented, gamercise is everywhere right now. But is it just a buzzword? What does it really mean and why does it matter?
Gamercise is a bit like gamification. The goal…