You may have seen that Rugged exhibited for the first time at the Association of British Climbing (ABC) annual conference recently; showing how we’re gamifying climbing walls with our interactive products. The aim: to increase accessibility, competitiveness and enjoyment for…
How to be a successful US Sales Manager in 2021 without being able to set foot in America could almost be a board game, where the aim is to overcome certain obstacles and restrictions before the last flight leaves. The…
OK, so we have a new website – why should you care?
Good question. Companies refresh, remodel, remake theirs the whole time, correct. But for us, this wasn’t just because we felt we should, we absolutely needed to.
Why? Three…
Lockdown. More than a moment to pause and think. A stop in our tracks and suspension of normal life.
Both personally, and as a business, there’s been time to reflect, time to set new goals, and time to reassess strategy…
Our streets are silent, parks and playgrounds lie empty, and gym doors remain firmly shut. So how are we all staying active?
There’s a general feeling that there will be life before Covid-19, and life after. But what does this…
Are you struggling to find the motivation to drag yourself out of bed before work to go to the gym? Or, don’t want to sacrifice an extra hour of Netflix for an hour of sweating on a spin bike?
…In October, we launched a competition for schools, universities and leisure centres to win one of our DodgeAttack target systems. Currently installed in trampoline parks and indoor play centres, DodgeAttack is an interactive target game that promotes teamwork, attack, defence…
What do you think of when you hear ‘boutique fitness’?
Elite? Exclusive? Expensive? Energising? Extravagant? …in many ways the answer is ‘yes’ to all of these, but mostly it seems that it is ‘evolving’, and fast.
Some of Team…
Despite being one of the ugliest words to have been invented, gamercise is everywhere right now. But is it just a buzzword? What does it really mean and why does it matter?
Gamercise is a bit like gamification. The goal…